How you can be more useful to the Party: a guide
Table of Contents
1. Indigenous Cathedral
A big problem with RW propaganda is it only fights at the superficial level—valorizing one-off leaders or events—rather than trying to make fundamental cultural changes (promoting capitalism, Hindu sovereignty etc).
At least, your biopics should emphasize the character’s RW ideas, rather than promoting him by relying on promoting how much jai-kisān Modi is or how Shivaji was fair toward Muslims.
(Outside of election contexts) promoting the clip of Modi saying “I feel pride when our businesses succeed” or Ajit Doval saying “as far as I’m concerned the entire country is right-wing” is infinitely more effective than appealing to existing left-wing or normie memes.
No great firewall can protect an impressionable mind.
You need your own Cathedral. A robust and credible network of sources of information and culture, pushing a coherent and appealing ideology, that has earned its place from the objective value it creates.
2. Example of media that should be made
We need a Pro-sweatshop film/TV series.
Imagine: the sweatshop-owner is initially demonized as an evil greedy guy, but as the film progresses the protagonist (a farmer who started working for him because his farm income wasn’t enough for his son’s education) realizes he’s the only one helping him while everyone else is virtue-signalling and using him.
At no point should you show the sweatshop-owner as having a “soft side” or doing any altruist favours. But just by pursuing profit he generates employment for the protagonist and others.
Congressis shut down the factory with some regulatory reason, causing hardship. The sweatshop-owner and his workers work out a way to continue working illegally.
At some point someone instigates them to unionize; the result is the union having a monopoly on labor and others being excluded from employment; the protagonist takes pity on them, leaves the union and raises the excluded workers into a Private Military Corporation to crack down on strikes like the Pinkertons.
Another episode where environmentalists are the problem, and Durges’s Pinkertons gun down all the tree-huggers. Filled with allusions to Kṛṣṇa and Arjuna burning down the Khāṇḍava forest.
All this is in the backdrop of a village that’s slowly turning into an industrial hub, Laura Ingalls style, or maybe Old Western, against the challenges posed by Congressis, activist groups, and media/filmmakers trying to make him look like the problem.
3. How you can be more useful to the Party: a guide.
Ever find yourself thinking: “How can I stop being so useless? How can I actually make my side and tribe win? How can I finally make NiṣādaHermaphroditarchaṃśa proud?”
I’ve been writing a lot lately about how RWs need to be more purposeful in their engagement with politics, be more agentic, see themselves as party workers rather than customers who deserves to be pleased, etc.
More generally I would say: you should treat your engagement with politics as a type of “entrepreneurship”.
I think it’s best to meditate on the implications of this analogy for two minutes yourself, it’s hard to convey.
But the idea is: you are solving a hard problem so you need to think creatively and put in the effort, you need to find your edge, you need to be ambitious with your impact, you should imagine that you’re maximizing some kind of “profit” (so you can’t afford to do any wishful thinking, need to be very truthful with yourself if what you’re doing is working etc.).
- Examples of projects that could be useful that I’m thinking of (DESCRIBE!!)
- Pramāṇa
- New Ārya Man
- The Liberal Rāj
- Scalable Counter-Institutions
- Field-building
optimize on some axis. Writing a book? Write the best book. Don’t produce slop.
scale
another option: become very successful and do politics as a side-quest. E.g. Elon has been more consequential to the American RW than everyone else in the entire movement in the past 30 years combined. show not tell – easiest thing ever. knowing what to say and what to leave unsaid, aesthetics and high culture.